Most valuable NFL franchises: Dallas Cowboys worth $3.2 billion and top rankings

2. New England Patriots ($2.6 billion) – A distant second to the Cowboys but still one of America’s most valuable franchises considering how close Gillette Stadium is to numerous shopping centers, restaurants and other sources of entertainment.  Having a perennial playoff contender with 11 division titles, 5 AFC Championships and 3 Superbowls in the last 13 years also helps keep people in seats.